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Deconstructing Starbucks' Mermaid

Has Starbucks lost its mind?

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Twitter Still Stinks

It's of no use for B2B.

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Bad Outlook Etiquette

Things we HATE

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Lessons in Website Design

What not to do when relaunching

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Community Is 'Where It's At'

If brands want their names to stick they need to build communities.

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